COLUMBUS, Ohio — Ohio State’s football players and other athletes crossed the two-year mark of benefiting from name, image and likeness income earlier this month. Many fans are well aware of the success stories and the potential ramifications if the Buckeyes’ programs are not well-supported. They see the endorsement deals players such as Marvin Harrison Jr. and Kyle McCord have lined up. They also hear stories about how NIL promises have influenced OSU recruiting targets to sign elsewhere. Three booster collectives raise money to support OSU athletes: Cohesion Foundation, THE Foundation and 1870 Society. The first, both non-profits, two ran ads during last year’s spring game to raise awareness. The latter started last April as a for-profit enterprise. Recommended Buckeyes stories A goodbye, a hello, and fighting robots in Ohio State coverage: Buckeye Talk Podcast Check out Ohio State football’s alternate uniforms for Michigan State on Nov. 11…
Continue Reading: Explaining Ohio State name, image and likeness: From tax write-offs to tracking money
